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Blu-ray Awareness Rising, But Challenges Remain: Study (reuters)

A man stands beside a rack of Blu-ray disc movies inside a DVD rental shop in Taipei February 18, 2008. (Nicky Loh/Reuters)Reuters – U.S. consumer awareness about the Blu-ray high-definition DVD format is rising, but adoption of the technology still faces challenges, according to data released on Tuesday by research company NPD Group.


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